A NAICS (pronounced NAKES) Code is a classification within the North American Industry Classification System. The NAICS System was developed for use by Federal Statistical Agencies for the collection, analysis and publication of statistical data related to the US Economy.
Some of these agencies post contract bids to any business within a given NAICS code, such as the SBA through the System for Award Management (SAM). Other government entities may offer tax incentives to businesses within a given NAICS Classification.
Companies also rely on the NAICS code to classify their own customers by industry. Many Target their Marketing Efforts to Businesses within a particular NAICS Code. NAICS Codes allow them to focus their Targeted Marketing Efforts on companies in similar or identical Industries. By Acquiring NAICS Information, one can gain a better understanding of their best customers and the industries that might best benefit from their products and services.
Work Cited
"What is a NAICS Code and Why Do I Need One?" NAICS Association, 18 Jan. 2017, www.naics.com/what-is-a-naics-code-why-do-i-need-one/.
Corporate reports are a treasure trove of information for investors: they tell you whether a company is making money or losing money and why. You'll find this information in the company's quarterly reports on Form 10-Q, annual reports (with audited financial statements) on Form 10-K, and periodic reports of significant events on Form 8-K.
It's usually easy to find information about large companies from the companies themselves, newspapers, brokerage firms, and the SEC. By contrast, it can be extremely difficult to find information about small companies. Generally, smaller companies only have to file reports with the SEC if they have $10 million or more in assets and 500 or more shareholders, or list their securities on an exchange or Nasdaq.
To invest wisely and avoid investment scams, research each investment opportunity thoroughly and ask questions. If you'd like to learn more about the SEC's registration and reporting requirements, read Q&A: Small Business and the SEC.
You can get corporate reports from the following sources:
Work Cited
"Getting Info About Companies." U.S. Securities and Exchange Commission, 30 June 2008, www.sec.gov/about/reports-publications/investorpubscompanies.
As with all types of reports it is important to find background information. Gather facts about the company/industry you're researching, see who their stake holders are, find out what their historyt is, see what you can find. General reference databases such ar Credo Reference are excellent for doing all types of background research.
Tips for using Credo Reference to start your research.
You will find information for the first two sections of your corporate report in the Business Source Premier and Business Insights databases. If you choose a corporation that you can find information for in these databases it will be far easier than one that you cannot.
The third section of your corporate report includes marketing information. This is where you research a product that the company produces and come up with a strategy for marketing that product. This is helpful to understand how customers engage with products and how companies engage with customers.
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